Aviva buys Direct Line, gaining share of the UK motor insurance market
Earlier this year, Direct Line rejected two takeover bids from the Belgian insurer Ageas where the second offer valued the firm at £3.2bn, which Direct Line branded as "unattractive" offer for shareholders.
Earlier this year, Direct Line rejected two takeover bids from the Belgian insurer Ageas where the second offer valued the firm at £3.2bn, which Direct Line branded as "unattractive" offer for shareholders.
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