‘Post Milk Generation’ no more: Oatly loses right to call its drinks ‘milk’ in landmark UK ruling

As dairy-free consumption grows across Europe, the battle over Oatly’s branding intensifies.

‘Post Milk Generation’ no more: Oatly loses right to call its drinks ‘milk’ in landmark UK ruling
As dairy-free consumption grows across Europe, the battle over Oatly’s branding intensifies.

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