Prada rescues a fading icon? Versace bought in €1.25bn Italian fashion shake-up

The takeover pairs Prada’s minimalist Milanese restraint with Versace’s southern-Italian flamboyance, reshaping Europe’s luxury landscape while offering one last hope for a heritage house that has lost its footing.

  World wide news   Dec 3, 2025   0   2  Add to Reading List
Prada rescues a fading icon? Versace bought in €1.25bn Italian fashion shake-up
The takeover pairs Prada’s minimalist Milanese restraint with Versace’s southern-Italian flamboyance, reshaping Europe’s luxury landscape while offering one last hope for a heritage house that has lost its footing.
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